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(CNN) -- Though they had perhaps crossed paths several times on campus, it was only when Andy Lalinde was scrolling through images of cute girls online that the one with brunette hair standing in some South American country caught his eye. With nothing to lose, Lalinde wrote a funny message proclaiming his love for nurses and hit send. While they could have passed each other walking to class, it took -- an online dating website exclusively for college students -- to bring them together and officially exchange vows on April 29.

He opened her profile and saw her name was Michelle Przybyski. One walk of four hours with Lalinde's dog, Domino, around campus and a date at the library (that didn't really involve studying) later, the two Columbia University graduate students applied for a marriage license in New York just 10 days after meeting in person. With countless dating websites such as match.com, and okcupid.com, the online dating market is a bit crowded.

But Date My School has inched its way in and formed a niche for students searching for a boyfriend or girlfriend who shares the same educational goals and understands school comes first on the priority list.

Lara Hirner, a grad student at Columbia University's Teachers College, has gone on dates to the opera, Central Park and ice cream shops with guys she met on Date My School.

"The guys place the same priority on education and the same passion for their careers as I do," Hirner said.

"We're also at similar places in our lives, being students, which makes it easier to relate." Columbia University students Balazs Alexa and Jean Meyer started the dating website on campus in November.

This month, the site launched at 140 more schools nationwide, giving more college students the opportunity to meet their future husbands or wives.

Alexa and Meyer, both recent graduates of the Business School, came up with the idea after a girlfriend complained that there was not enough testosterone in the School of Social Work.

On the flip side, men in the Business School often wished for more women study buddies.